Yamato Group Solutions

Enabling Online Supermarkets to Set Up Operations Cheaply, Quickly and Widely Regardless of Operational Scale

One Stop Support of Everything from Developing Order Booking Systems through to Product Delivery

Various supermarkets in Japan have begun to set up online supermarkets as a way to boost operating performance. However, though this expansion may be easy for major supermarkets with easy access to capital, it is difficult for mid-sized supermarkets due to the heavy burden imposed by the cost of developing an order booking system and operating delivery vehicles. The Yamato Group has launched its "Online Supermarket Support Services" that provide integrated operational support to client companies from system development through to product delivery. These solutions can be used not only by supermarkets but also home improvement stores, drugstores and shopping streets. 
(Reporting and editing by Nikkei BP Consulting Inc.)

Chapter-04.

Also Supporting Home Improvement Stores, Drugstores, and Shopping Districts  
Taking Advantage of Possibilities Beyond Supermarkets, Depachika, and Roadside Stations

Currently, the Yamato Group's Online Supermarket Services are widely used by a broad range of businesses from nationwide supermarket chains to mid-sized regional chains. Recently, however, other business types such as depachika (the basement level of major department stores that sell food items) and roadside stations have also begun using the services.
"There are many other business types that can make use of our system that involves receiving orders over the Internet, gathering the order at the actual store, and swiftly delivering to a broad territory," says Matsuzaki. In concrete terms, he says that in addition to depachika and roadside stations, the company is also approaching drugstores, home improvement stores, consumer electronics retailers, and the like. "In order to revitalize regional shopping streets, we would also like to have our services used by the entire shopping street," emphasizes Matsuzaki.

One Stop Provision of Everything from Management Know-How to Settlement Services

There are two ordering deadlines per day at the Yamato Group's online supermarkets: 9:00am and 1:00pm. Orders received between 9:00am and 1:00pm can be packed by 3:00pm and delivered after 6:00pm on the same day. Orders made between 1:00pm and 9:00am on the next day can be completely packed by 11:00am, shipped out for delivery, and delivered after 2:00pm. "The busiest time for placing online supermarket orders is between 9:00pm and 12:00am. It seems that many use them in this way: later in the evening they think about what food will be necessary the following day, place their orders, specify the next day's delivery time, and then receive their orders. Online supermarkets with restricted shipping areas also have up to four order placement deadlines per day. Based on this data, I think that rather than increase the number of deadlines per day, the advantages of having a broad delivery area can contribute more to the expansion of online supermarket operations," says Ise. The advantages of the Yamato Group's "Online Supermarket Support Services" are not limited to its online supermarket management support systems and handling of deliveries, but also include its ability to provide everything through operational know-how and settlement services. For example, the Group can provide advice about the arrangement and layout of backyards where products are temporarily stored after being picked and sorted at the stores. The Yamato Group also offers such services as the provision of packaging materials enabling temperature control and the safe delivery of fresh foods, refrigerated foods, and frozen foods. Settlement can also be handled through various kinds of methods, including cash on delivery, credit card and e-money.


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  • 05
  • (Previous) Expanding Business Territory to Cover an Entire Prefecture with a Single Online Supermarket Outlet
  • (Next) Using Call Centers and Neco Pit to Help the

<Online Supermarket Solutions> 
Enabling Online Supermarkets to Set Up Operations Cheaply, Quickly and Widely Regardless of Operational Scale

  • Chapter-01. 
Open an Internet Supermarket with an Initial Investment of ¥1,250,000 and Monthly Fee of ¥150,000
  • Chapter-02. 
Cultivating Customer Segments Previously Inaccessible to Brick and Mortar Supermarkets
  • Chapter-03. 
Expanding Business Territory to Cover an Entire Prefecture with a Single Online Supermarket Outlet
  • Chapter-04. 
Also Supporting Home Improvement Stores, Drugstores, and Shopping Districts
  • Chapter-05. 
Using Call Centers and Neco Pit to Help the

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About the Yamato Group

The Yamato Group includes the following companies: Yamato Transport Co., Ltd., which has developed an express delivery network nationwide; Yamato System Development Co., Ltd., which develops and operates diverse IT solutions including data centers; Yamato Home Convenience Co., Ltd., which transports and sets up consumer electronics, household goods, and machinery that cannot be transported via express delivery; Yamato Logistics Co., Ltd., which specializes in domestic and overseas logistics outsourcing; Yamato Financial Co., Ltd., which provides settlement services; and others. These companies pool their talents, which encompass "information, logistics, and settlement", to provide optimal solutions from a comprehensive perspective to the problems of client companies.